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Archive for April 20, 2008

Second Life II: First Virtual Fashion Class

April 20, 2008 3 comments

 Last Spring 2007 I had several posts relating to the first BSC Introduction to Fashion in Second Life Project on this blog.

I am currently working with a new Intro to Second Life class this spring [Intro to Second Life: Part I]  and I will share more of that in the next post, but I also completed a class last fall 2007 that I would like to share with you in this post. [note: see Register for College Level Intro to Virtual Fashion in SL [fall 08']}

I finally got a chance to document the assignments and links to some student work from a class I held in the fall of 2007 titled Virtual Fashion. This class was a continuation of the Introduction To Fashion in Second Life Project that I incorporated into my FashionCAD class the previous spring. The class began with introducing students to various Web 2.0 applications that they could incorporate into the virtual fashion class. I have posted a series of assignments that students completed in the class.

Assignment #1:
Establishment of a WordPress Blog: Student set up free WordPress bolgs to document the project we worked on in the Virtual Fashion class.

Assignment #2:
Establishment of a FLICKR sites. Students set up free FLICKR accounts to upload Second Life images that would be linked to their WordPress blog.

Assignment #3:
DEL.ICIO.US accounts Students set up DEL.ICIO.US accounts to keep a record of the Web research they conducted.

Assignment #4:
BLOGHUD accounts Students set up free Second Life BLOGHUD accounts to document their Second Life explorations.

Assignment #5:
The first assignment (and WordPress entry) involved visiting some Second Life fashion establishments. We all had an excellent in-world treat visiting Sheliei Winkler’s [aka: Shenlei Flashart]. Shenlei is the director of the Fashion Research Instituteand is on the cutting edge of integrating virtual world product development for the fashion industry.  Shenlei who is a master builder and fashion designer in Sl and RL was an excellent presenter to the fashion students that were new to Second Life.

Assignment #6:
Each student set up a free Zazzle account and upload designs to it. ZAZZLE is a site where you can upload your designs and potential clients can choose custom items to purchase with your design. The designer earns a percentage of the total cost of the item. It’s a wonderful intro to mass customization and personalization business experience with no overhead costs to the designer. They posted an entry on their blog.

Assignment #7:
Students uploaded about 10-12 repeat pattern textures to Second Life. Students could also use high resolution versions of these designs to place on various ZAZZLE products. They posted their texture collections on to their blogs.

Assignment #8:

Go and purchase a Loop Rez Deluze in SL and sue it to develop your own flexi skirt designs. Here is a link to ged’s anti-blog, there is a link to a link to a tutorial there.

Assignment #9:
Virtual Store Layout and Design Project – Students developed their own virtual world fashion boutique concept and built their customized version in Second Life. An example of MeuMeu’s fashion boutique in different stages of construction is displayed below, beneath that is Jade Seilings fashion boutique and under Jade’s is Fausto’s Boutique. Student posted these entries to their individual blogs. SL locations of individual student boutiques in SL on the Buffalo State island are:

Jade Seilling [aka:Christina Jade]: 210,47,37MeuMeu\'s SL Fashion Botique
MeuMeu: 212.24,31
Fausto: 242,15,34
Sleena Ivory: 205,72,38

SURL – BSC Fashion Student exhibit in SL

Go to the Buffalo State island. Open the MAP and click on it to activate the red circle location icon. Type in the coordinates listed above for the different boutique locations and teleport over.

 

Chrintina Jade's botique

 

Assignment #10: Simultaneous real world virtual world marketing project.
Students developed their custom ZAZZLE page to include 10-12 designs and replicated these RL designs in SL to place into their customized SL fashion boutiques. They created product presentation packages in SL that included a pose of their avatar wearing the t-shirt they designed. The permissions were set on the SL presentation packages so that anyone could get a free copy of the t-shirt for their avatar to wear in SL. Each presentation package also included a Web link to their ZAZZLE page that had a RL version of the same design that could be purchased in RL. The presentation packages are displayed in their customized SL fashion boutiques. They posted this entry on to their blogs. Below are examples of MeuMeu’s SL ZAZZLE packages [larger images are on MeuMeu's Webblog.]

 

 

 

Assignment #11:
Industry Project – During the course of this class we had an opportunity to collaborate with a contact from Sears. Each student located two RL items for sale on the Sears Web site and developed replicas of those items for SL. Web links to the RL item were added to the SL item. Since this project was completed in the fall of 2007, all the RL items from the Sears pages were sold out – all that remains are the SL items. All completed SL items were sent to the Sears contact to conduct some in world marketing research on simultaneous virtual and real world promotion. The location of the Sears student exhibit on the Buffalo State Island in SL is 228,82,38

 

Sears Project in SL with Buffalo State Fashion students

Assignment #12:
Virtual Fashion Pro and POSER – the last project in this class involved developing custom garments in Virtual fashion Pro and exporting them to Poser. In Poser student posed the fashion and photographed them for their professional portfolio. An example of MeuMeu’s poser example is posted below.

 

Here are the WordPress blog links for some of the Virtual Fashion Students that participated in this project:

 

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