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America Unwrapped

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America Unwrapped
This is the start of something new. You, our brands and factories, have shown us that Made in America is flourishing – it’s being reinvented by this very community! The innovation, thecreativity and the entrepreneurship is something we believe American consumers want to see more of.

That’s why we’re launching the Maker’s Row Store next month. It’s also why we felt the need to unwrap American Made. So what better way than to get 17 people naked?! American men and women, lined up side by side, each with their own unique story etched into their bodies – scars, tattoos, piercings, skin tone, hair cuts – looking out over the industrial stomping grounds of Brooklyn. 

The second part of the America Unwrapped story is a celebration of those chasing the dream, daring greatly as they go boldly into the future. It’s the love of a sunrise stretching out across Brooklyn – the heritage of industry reinventing itself for the 21st Century. This is your story and it’s our story. It’s the story of Made in America. Unwrapped. Ready to take on the future.

As we tell the story of the stripped-back, unwrapped American Made, we invite you to be part of the next chapter by visiting AmericaUnwrapped.com. Then, click over to Facebook or Twitter to share the #AmericaUnwrapped campaign.
Let’s take Made in America into the 21st Century together! 
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