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1to1 weekly digest

 

1to1 Media's Weekly Digest
This issue’s sponsors are Neustar, TeleTech, and Shoptalk April 11, 2016
4 Ways to Nail Influencer Marketing

Feature
4 Ways to Ace Influencer Marketing
Finding influencers is only half the battle; here’s how to set your program up for success. More…

California Pizza Kitchen Fires up Its Loyalty Program
Case Study
California Pizza Kitchen Fires up Its Loyalty Program
The restaurant chain embraces digital marketing to sell more pizzas. More…
Sports Leagues Eye a Future with Streaming Partners
Blog
Sports Leagues Eye a Future with Streaming Partners
The NFL’s and MLB’s streaming TV deals should shine a light on how other sports leagues can monetize live streams. More…
Volatile Markets Shouldn't Scare Away CX Investments
Expert Opinion
Volatile Markets Shouldn’t Scare Away CX Investments
Forrester’s Harley Manning says CX is the greatest potential source of competitive advantage—especially in times of high market volatility.More…
e
Whitepaper
9 Guidelines and 153 RFP Questions for Customer Engagement Analytics
Find out the right questions to ask potential analytics partners when seeking to improve the omnichannel customer experience. Sponsored by CallMiner More…
Adaptive Journey Mapping
e-book
Adaptive Journey Mapping
Sales, marketing, and service leaders are plotting the end-to-end customer journey to remove obstacles along customers’ paths to purchase.More…
Shoptalk
Featured Downloads
>> The Rise of the Tech-Enabled Marketer Sponsored by TeleTech

>> Placing Customer Experience in the Driver’s SeatBy 1to1 Media

Industry Events
This event calendar lists upcoming customer strategy events.

>> April 26-27 Forrester Research: MARKETING 2016More…

>> May 10-13 2016 ICMI Contact Center Expo & Conference More…

>> May 17-19 Gartner Digital Marketing Conference 2016 More…

>> May 17-19 B-to-B Customer Experience SummitUse code 1TO1 to save $100 on registration. More…

For more industry events, please visit our events page.


April: Customer Journey Mapping
Comes into Focus

Customer Journey Mapping Comes into Focus

TeleTech Dialogue
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